Monday, January 23, 2012

Week 2 EOC: Boston Consulting Group - Video Games


According to The NPD Group, Microsoft’s Xbox 360 sold 1.7 million copies in 2011. The  company leap to the top of the gaming industry. Sony and Nintendo constantly try to keep up with Xbox’s new ideas. Their Online Gaming server called Xbox Live Forced Sony to come up with a similar internet server called the PlayStation network. I would call Xbox 360’s the Star of the BCG.I think Computer Games would be the Dog. The  Cash Cow would be Sony’s Playstation 3 & Nintendo’s Wii. Now the Question Mark I Believe that the digital  age is going to forever change the video gaming industry.  Like I said in the beginning, there will always be room for the Sonys, Nintendos, and Microsofts in the market, but as our cellphones become ever more sophisticated, they will eat into other markets. Point and shoot cameras are one such market, video cameras are another.”  - http://isource.com/2011/08/10

I think will the accessibility and technology of the digital world  today, with the touch screen technology, they not only compete with other cell phones and service providers but they will also compete with computer and video game manufactures.

“Apple, for years, has been a serious threat to handheld devices by Nintendo  and Sony, despite rhetoric from those companies that dismiss the iPhone as a gaming device.”  - http://www.cnbc.com/id/36281865/Apple_Gets_Serious_About_Games_It_s_iPad_vs_Xbox

The future of gaming will become Handheld with advancing technology the world of gaming will forever change. Games and Consoles are becoming smaller and more graphical.  Im very excited to see what the next few years bring to the field of gaming.

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